A custom, architecture-first SEO program for Orlando-metro businesses. We build the site, the content silos, and the local and AI-search signals that put you in front of customers the moment they search. Owner-run since 2008.
Owner on every call · Custom-coded, no page builders · Month-to-month, no long contracts · Building for Google & AI search since 2008
Kelly Webmasters and Marketers is an Orlando-based SEO company that ranks local businesses in three places at once: Google's organic results, the Google Map Pack, and AI answer engines like ChatGPT, Gemini, and Google's AI Overviews. We serve the full Orlando metro, including Winter Park, Lake Mary, Kissimmee, Sanford, Maitland, Altamonte Springs, Apopka, Oviedo, and Winter Garden.
What makes the work different: fully custom-coded sites with no page builders, silo-based content architecture planned before a single page is built, and AI-search optimization we have been doing since before it had a name. Brandon Kelly is on every call, engagements are month-to-month, and there are no long contracts.
Showing up for an Orlando search is no longer one ranking. Customers see you (or miss you) across three different surfaces, and each one is won a different way:
We work all three together, because in Orlando's competitive market the businesses that win are usually the ones that appear in all three at the same time.
Most agencies bolt SEO onto whatever site you already have. We start the other way around. Before a page is written, we map the silo: the topics you should own, how they link together, and which pages feed your money pages with authority.
Then we build it on a fast, fully custom-coded foundation. No WordPress page builders, no bloated themes. That gives us full control over Core Web Vitals, schema, and structure, which is exactly where rankings are won or lost over the months that follow. You can read the full approach on our SEO service page and custom web design page.
For most local businesses, the Map Pack is the single highest-intent place to appear. Someone searching "near me" in Orlando is ready to call. We optimize your Google Business Profile end to end, fix name-address-phone consistency across every listing and citation, build a review engine, and create the local pages that tell Google exactly where you operate.
This is its own discipline. See the details on our Local SEO and Map Pack page.
More and more buyers ask an AI engine before they ever open Google. If ChatGPT or Google's AI Overview does not mention your business, you are invisible to that customer, and your competitor who shows up wins by default.
We engineer your site so AI engines can find, understand, and cite you: answer-first content that directly responds to how people ask, complete structured data, a clean llms.txt, and the entity signals that build trust. It is the same craft as SEO, with architectural choices most agencies have not adopted. Full detail on our AI Search Optimization page.
We keep pricing transparent so you can plan. Actual scope depends on how competitive your market and keywords are:
We do not guarantee a specific ranking, and you should be cautious of anyone who does. What we commit to is the right work, done well, with clear reporting. Most clients see meaningful movement in three to six months, with local visibility often starting inside the first 60 to 90 days.
Silo content architecture, technical SEO, and on-page work that builds durable organic rankings.
Our SEO →Google Business Profile, citations, reviews, and local pages that win the Orlando 3-pack.
Local SEO →Hand-coded, fast, conversion-built sites. The foundation everything else ranks on.
Web design →Get found and cited by ChatGPT, Gemini, Perplexity, and Google AI Overviews.
AI search →We work with businesses across Orlando and Central Florida. Pick your city for local specifics, or call and we'll talk through your market.
For most Orlando small businesses, SEO and local SEO run about $1,500 to $3,500 per month, with more competitive categories or multi-location work in the $3,500 to $7,500 range. AI Search Optimization adds roughly $1,000 to $2,500 per month. A one-time custom website build is about $3,500 to $12,000. Everything is month-to-month with no long contract.
Most clients see meaningful movement in three to six months, with local Map Pack visibility often starting within the first 60 to 90 days. Rankings compound from there, so the longer the right work is in place, the stronger and more durable they get. We build lasting authority rather than chasing short-term spikes.
No, and you should be wary of any agency that does, because no one controls Google's algorithm. What we guarantee is the right work done well: a fast custom-coded site, a real content silo, clean technical SEO, local and AI-search signals, and clear reporting so you can see exactly what is moving.
We serve the entire Orlando metro, including Winter Park, Kissimmee, Lake Mary, Sanford, Maitland, Altamonte Springs, Apopka, Oviedo, Winter Garden, and the greater Central Florida region. We also work with clients nationwide, since location only matters for local SEO.
Page builders generate bloated, slow code that hurts Core Web Vitals and limits the schema and structure SEO depends on. Fully custom code gives us complete control over performance and architecture, and that difference shows up in rankings within months.
Yes. Local SEO and Map Pack optimization is one of our core services. We optimize your Google Business Profile, fix name-address-phone consistency across the web, build review velocity, and create the location pages that win the Orlando 3-pack. See our Local SEO page for detail.
AI Search Optimization, also called AIO or GEO, structures your content and data so AI engines like Google's AI Overviews, ChatGPT, Perplexity, and Gemini cite your business when customers ask them for a recommendation. As more buyers ask AI before they open Google, being the named answer is quickly becoming as important as ranking number one.
Tell me about your business and I will show you exactly how we would get you found in Google, the Map Pack, and AI answers. Free custom mockup or a thorough audit of your current site, no obligation, yours to keep.
Claim your free audit or mockup → Or reach Brandon directly: call or text (407) 694-2055. Texts come straight to Brandon, not a call center.