Turn your real credentials into a clean trust badge strip for your site. Check the signals that actually apply, fill in your own numbers, and copy a self-contained HTML snippet. No fake live-sales popups, no monthly fee, just code you own.
A trust bar is one small piece. We design fast, custom sites for trades that turn credentials into booked calls. Get a free mockup or audit.
Get a free mockup or audit →When someone lands on your site, they are quietly sizing you up: Are you licensed? Insured? Will I get burned? A trust badge bar puts the answers right at the top, in a few small chips, before they have to scroll or hunt. This tool builds that bar from your own real credentials and hands you a clean, self-contained HTML snippet you own forever.
Check only the signals that are genuinely true for you, then fill in your real values where they are needed (your license number, your years in business, your warranty terms). Pick a shape, theme, accent color, and alignment, and watch the live preview update. When it looks right, copy the snippet and paste it into your page, usually right under your header or hero. The code uses inline styles and inline SVG icons, so it drops into any site builder without extra CSS or scripts.
Paid tools like Fomo, ProveSource, and TrustPulse (roughly $5 to $39 per month, also bundled into OptinMonster) lean heavily on fake or borderline live-sales notifications: "Someone in Naples just booked." Savvy buyers spot the pattern, and a fabricated claim can erode the trust you were trying to build, or even cross legal lines. Our approach is the opposite: free, code you own, trade-specific credential chips, and nothing on the bar that you did not enter yourself. Real signals, honestly shown, do the heavy lifting.
This tool deliberately does not prefill any credentials. A trust bar only works if every badge is true. "Licensed" should map to a real, current license. "Insured" means you carry coverage. A "10-Year Warranty" badge should match what you actually offer in writing. False or exaggerated trust claims can violate advertising and consumer-protection rules, and they fall apart the moment a customer checks. When in doubt, leave it off.
The Pro version pulls your live Google review count and verified badges into a managed trust bar that updates itself.
Get early access, book a free call →The whole thing runs on your device. Eleven signals are offered: licensed, insured, years in business, family owned, free estimates, financing available, 5-star rated, veteran owned, BBB accredited, 24/7 emergency service, and warranty. None are ticked by default and none are prefilled. Three take a value you supply, your license number, your years, and your warranty wording, and if you tick years in business without giving a number, that chip is dropped from the bar rather than printed as a vague claim. Your shape, theme, accent color, alignment, and icon choices compile into inline styles and inline SVG, so the snippet is one self-contained block of HTML with no stylesheet, no script, no web font, and nothing calling back to us.
Now the part that matters most: the tool cannot verify a single claim on that bar. There is no state license lookup, no BBB check, no certificate of insurance, and no connection to Google for a star rating. Whatever you type is what prints, which is exactly why nothing is prefilled. A badge only does its job if it is true and you can produce the paperwork when a customer asks. Overstated trust claims can run into advertising and consumer protection rules, and 5-star rated in particular should match a real, current profile.
Two other honest limits. The snippet is static: when a license renews under a new number or your warranty terms change, nothing updates itself and you edit the HTML by hand. And it measures nothing. There is no test behind it, no conversion data, and no claim about what a badge bar does to your call volume. It builds markup, you decide what deserves to be on it. This is one of more than 50 free tools published at kellywm.com/tools, no email wall. Making the chips look like they belong to the rest of your identity is branding.
No. There is no license database behind it, no BBB lookup, and no insurance check. It prints exactly what you type. That is a deliberate choice rather than a gap: a trust bar is only worth putting up if every chip on it is true and you can show the paperwork when someone asks.
No. The output is plain static HTML that sits in your page from the moment you paste it. If your license number, your years in business, or your warranty terms change, come back, rebuild the bar, and replace the block. A stale badge is worse than no badge at all.